Client Overview: Evergreen Solar is a solar energy provider based in Redding, CA, and serves the Northern California region. In partnership with Harbert Roofing, Evergreen Solar offers residential and commercial solar panel installation, repair, and maintenance—including additional options like Tesla solar roofs, Tesla Powerwalls, and battery storage systems. Their goal from the start was to establish an online presence that would help them compete in a growing regional market for clean energy solutions.
The Challenge: Evergreen Solar launched in 2024 without an existing website, online presence, or visibility in search results. As a new company in a competitive market, they faced the dual challenge of needing to build brand awareness from scratch and to start ranking for high intent solar keywords in their region. They needed a digital partner who could develop their entire web presence—strategically and efficiently.
The Process: Method Marketing worked closely with Evergreen Solar from the start. Our team collaborated on a brand aligned design for their website, ensuring it matched their identity while incorporating best practices in UX, SEO, and performance. We built the site to be technically sound and optimized for search visibility from day one. With the site live, we initiated an ongoing SEO strategy—focusing on service-specific and location-based content to improve search rankings and drive organic traffic. Throughout, Evergreen Solar remained an active, engaged partner, helping shape the process every step of the way.
The Solution: We delivered a custom designed, fully responsive website that reflects Evergreen Solar’s brand and forward thinking energy services. In tandem, we used a data driven approach to SEO that includes continuous keyword research and monitoring, service area page development, technical optimizations, and ongoing content marketing. Our full service support ensures their digital presence continues to grow alongside their business.
The Results: Within months of launch, Evergreen Solar had a professional web presence, began gaining visibility in local search results, and completed its first major residential Tesla solar roof installation—a significant milestone for a new business. Traffic and keyword rankings continue to grow steadily through ongoing content and SEO work. The foundation is set, and Evergreen Solar is now positioned to grow their presence across Northern California.
